Lieberman Research Group


“I have tremendously enjoyed working with you over the past year – the insight, counsel, and guidance you’ve provided the team has been best in class and I know I’m not speaking alone when I say thank you for everything. Looking forward to the coming year!”
– Market Analytics, Pfizer

“Thanks for all of the hard work on the [brand] market research over the last 3 months! We’ve really come a long way from when we started with the positioning research. I think I speak for the team when I say that we’ve really enjoyed working with you. We’ve truly relied on your expertise and tremendous ability to moderate and get to the fine details of what we needed with each interview. I’m so proud of what we’ve created and am very excited to put the finishing touches on everything and see how the field reacts to it. It’s been a pleasure working with you and I hope we will continue to work together in the future.”
– Market Insights, Novartis

“We had some good laughs along the way, right? It’s been a crazy 3 months. But seriously, thank you so much! I’m so new to brand management and have never experienced market research, so having you guiding us was instrumental. We definitely could not have done it without you.”
– Product Manager, Novartis

“Lieberman exceeded our expectations when faced with building a new, comprehensive, custom research program from the ground up. After building important benchmarks during the first year, we were able to prove our case to ownership the following year based on real dollars and cents. Through collaboration, we tied fan behavior to revenue in a way that hadn’t been done before. Lieberman’s continued partnership, even when the project was inactive during the off-season, was critical in meeting our objectives in the short and long term. Lieberman was a true extension of our team.”
– Strategic Marketing Manager, National Football League

“Having worked with Lieberman as market research manager over ten years, our projects with them have included market share, tracking, customer satisfaction, and special issues studies. Currently we are working with them on two very intense high profile studies on transportation in the New York metropolitan region. From the inception of the projects to their completion, Lieberman has stepped up to manage the studies with professionalism and promptness many other firms do not exhibit. Equally important has been their outstanding client service. Lieberman has worked with us to meet our needs and schedules.”
– Strategic Initiatives, MTA

“At AT&T, AOL and XM Satellite Radio, I have relied on Lieberman for research support. No matter what industry I was in, I found Lieberman had industry specialists who understood the specific research challenges we faced. From a methodological and capabilities standpoint, they have always delivered high quality research and consulting at very reasonable rates – even when our timing and budget demands were unreasonable themselves. Lieberman has always come up with a cost-effective solution. I am pleased to offer a recommendation in their favor.”
– Vice President of Research, XM Satellite Radio

“I have had the pleasure of working with Lieberman earlier this year to perform strategic market qualitative research for our new website release. During this time they provided our business with excellent support in analyzing, learning, and providing reports for our commercial and residential National Grid electric and gas customers online behaviors. Their expertise has been a major contributor to our website’s success, helping us to better understand our customers needs. I would personally recommend Lieberman as a solid and reliable partner, and as experts in their field.”
– Lead Marketing Specialist, National Grid