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About Us

• Who We Are
• Our Approach to Research
• What to Expect From Us
• Commitment to Our Employees

Research Capabilities

• Types of Research Projects
• International Research
• PDA Surveys ℠
• Telephone Interviewing
• Mail Surveys
• In-Person Interviewing
• Analytical Group

Proprietary Methodologies

• Market Segmentation Research
• Message Development Modeling ℠
• Tracer ℠ (Tracking Advertising Communications)
• Choice Using Simalto ℠
• STELA ℠ (Satisfaction Tracking Evaluation and Loyalty Assessment)
• Brand Equity Assessor ℠

Employment Opportunities

Industries

• Healthcare and Pharmaceutical
• Technology and Telecommunications
• Retail and Restaurants
• Financial Services
• Travel and Leisure
• Transportation, Utilities, Government and Nonprofit Organizations

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